February 15 is International Childhood Cancer Day. The Children’s Cancer Institute Australia (CCIA) have announced their partnership with David Jones to sell Gold satin ribbons and lapel pins throughout February with net proceeds to go to the CCIA.
David Jones, a long time supporter of CCIA will be the exclusive department store retailer for Gold Ribbon Month selling ribbons and pins throughout David Jones stores in February.
Professor Michelle Haber AM, Executive Director of CCIA said CCIA’s vision to save the lives of all children with cancer and eliminate their suffering can only be achieved with support from the community.
“While enormous advances in medical research have been made over the past 50 years, cancer is still the biggest cause of death from disease in children,” Professor Haber said.
IF you are unable to make it down to your local David Jones and you would like to support this cause, please consider a donation at my Everyday Hero site which goes to the Answers for Kids Cancer Program, the proceeds are directed to the Children’s Cancer Institute Australia.